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Money-Adsense.com - Earn Extra Money with Google Adsense (Your are free to print these tips on your own website as long as you keep the byline above)
Use more than one P.S. in your ad copy. The
postscript is one of the most often read part of any
ad, so why not use two or three of them instead of
one. One P.S. could remind your prospects about
a good benefit. Another P.P.S. could tell them about
your limited time offer. And the last P.P.P.S. could
tell them about another free bonus.
Add an article section to your web site. People
will visit your web site to read and learn new
information related to their interests. You want to
have original content so people can't go anywhere
else to get it. You also want to update it regularly
so they will want to revisit your web site over and
over.
Don't load your web site with a lot of high tech
clutter. Your visitors may miss your whole sales
message. Haven't you ever visited a web site which
had graphic ads, text scrolling and flashing words
all crammed together? If you have, it was likely you
found it confusing and hard on the eyes and you just
said ‘forget it’.
Improve your business by promoting customer
feedback. Tell them you want their honest opinions
about your business, good or bad. For example,
“Please send us your comments, good or bad.”
Another example, “Let us know how we can improve
our web site or product.”
Invest a percentage of your profits right back
into your business. Spend it on marketing, product
improvement, customer service, advertising, etc.
For example, you could take 20% of your profits
and buy some paid advertising. Another example,
you could take 10% of your profits and hire a
another customer service employee.
You could hold a special $1 sale for your
potential customers. They'll come to your web site
to buy your product for only a dollar, but may buy
other products. For example, you could sell an
e-book for one dollar and have ads near it for other
e-books you sell for, say, $27.
Have a professional looking web site to publish
your ad on. When people visit your site and it looks
unprofessional, they'll relate that to your product.
For example, haven't you ever read an ad that made
you really want to buy, but the look of the web site
turned you off so much that you just walked away?
Tell your prospects that you offer free delivery.
This may cost you a bit of money but you will gain
the extra customers to make up for it. For example,
"Unlike our competition we have free delivery!"
Another example, "FREE Shipping! To The First
500 Who Order!"
Attract a lot more customers by giving them clear
ordering instructions. Give them all the information
they need so they can complete their order easily.
For example, you could say, "Please fill out all of the
order form below. We accept all major credit cards
and online checks. Please click the "Order" button
only once. You don't want to get double charged."
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