10 Ways To Improve Your Customer Service

By Anders Eriksson - Owner and Webmaster of
Make Money with Google Adsense - Earn Extra Money with Google Adsense
(Your are free to print this article on your own website as long as you keep the byline above)

1. Stay in contact with customers on a regular basis. Offer
them a free e-zine subscription. Ask customers if they
want to be updated by e-mail when you make changes to
your Web site. After every sale, follow-up with the
customer to see if they are satisfied with their purchase.

2. Create a customer focus group. Invite ten to twenty of
your most loyal customers to meet regularly. They will give
you ideas and input on how to improve your customer
service. You could pay them, take them out to dinner or
give them free products.

3. Make it easy for your customers to navigate on your
web site. Have a "FAQ" page on your Web site to explain
anything that might confuse your customers. Ask them to
fill out an electronic survey to find out how make your web
site more customer friendly.

4. Resolve your customers complaints quickly and
successfully. Answer all e-mail and phone calls within an
hour. If possible, you the owner of the business, personally
take care of the problem. This will show your customers
you really care about them.

5. Make it easy for your customers to contact you.
Offer as many contact methods as possible. Allow
customers to contact you by e-mail. Hyperlink your e-mail
address so customers won't have to type it. Offer toll free
numbers for phone and fax contacts.

6. Make sure employees know and use your customer
service policy. Give your employees bonuses or incentives
to practice excellent customer service. Tell employees to
be flexible with each individual customer, each one has
different concerns, needs and wants.

7. Give your customers more than they expect. Send thank
you gifts to lifetime customers. E-mail them online greeting
cards on holidays or birthdays. Award bonuses to your
customers who make a big purchase.

8. Always be polite to your customers. Use the words
your welcome, please, and thank you. Be polite to your
customers even if they are being irate with you. Always
apologize to your customers should you make a mistake.
Admit your mistakes quickly and make it up to them in a
big way.

9. Reward customers a point for every one dollar they
spend. Let's say customers can get a free computer for 300
points. That means customers will spend $300 dollars on
your products and services to get enough points to get the
free computer.

10. Build strong relationships with your customers. Invite
them to company meetings, luncheons, workshops or
seminars. Create special events for your customers like
parties, barbecue's, dances etc. This will make them feel
important when you include them in regular business
operations and special events.

Earn Extra Money Online with these Tips:
By Anders Eriksson - Owner and Webmaster of
Money-Adsense.com - Earn Extra Money with Google Adsense
(Your are free to print these tips on your own website as long as you keep the byline above)

You could tell people how many people have
already receive your freebie. For example, "15,000
people have already subscribed to my free e-zine!
Can they all be wrong?" Another example, “500
people have downloaded our free e-book just today!"


Stay in contact with customers on a regular basis.
Offer them a free e-zine subscription. Ask customers
if they want to be updated by e-mail when you make
changes to your web site. After every sale, follow up
with the customer to see if they are satisfied with their
purchase or have any questions.



Make people feel like it's their idea to subscribe,
they will be less hesitant. For example, you could say,
"You are making a smart decision for subscribing."
Another example, "Thank you for making an
intelligent choice and subscribing to our e-zine!"
Plus you're assuming ahead of time they are going to
subscribe.


Use plenty of examples in your ad copy. This
will allow your whole target audience to understand
your sales pitch completely. If they don't understand
your product offer, how do you expect them to buy.
Have a few younger kids read it. If they understand
it, you’ll know an older person will definitely
understand it.


Include content and free items on your web site
that promote the products you're selling. If people
don't read your ads, they may read what you’re
offering. For example, if you have freebies they can
download, like software, include your ad in it.
Another example, if you publish free articles, place
your ad in the middle or at the end of the article.


Allow people to include your free online service
on their web site, visitors, or e-zine subscribers.
They could be free e-mail, e-mail consulting, search
engine submissions, etc. For example, you could say,
"Offer This Free Service To Your Visitors By Just
Linking To Our Web Site!"


Instead of starting an affiliate program, start a
referral program. Give people discounts and free
products for referring people to your site. For
example, you could say, "Get a free e-book
software for referring just 3 people to our web site."
Another example, "Refer just 2 people to our web
site to get a 20% discount on our new e-book!"


Interview famous people who your visitors want
to know more about. Publish the interview in article
or audio format on your web site. For example, if
your target audience is business owners, you could
interview other business owners, business experts,
opportunity seekers, web marketers, affiliate
program owners, business authors, etc.


Give out free web space on your server. Many
of your visitors may want to publish their own web
site. Just require that they publish your banner ad.
For example, if you gave away 100 free web pages
and got only 1 hit a week off each one, that would
be an extra 5200 visitors a year!


Give a percentage of your profits to a cause your
customers would like. It could be a charity, school,
environmental improvements, etc. For example, you
could say, "Our business will donate $2.50 from
each product sold to the local library to help teach
kids how to read."